How can you know if your website is an excellent website, or what is a great website?
An excellent site is a site that works, if you have produced your website to offer some products, you can say that your site is a great website if it does offer items.
* But are you selling as numerous items as a great site offers, or you are just offering a few items once in a while?
* Are your sales pages great enouth to consider your site an excellent site?
* Do you have enough visitors to your site to consider it a good site?
* Do you have enough return traffic or all your visitors are very first time visitors?
* Do your visitors remain enough time to consider your site a good site?
* How can you know for sure if your site is an excellent website?
* What kind of concerns need to you be making to yourself to know if your webite is a good site
ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW IF YOUR WEBSITE IS A GOOD WEBSITE
* Who cares?
* What are you trying to find?
* What type of visitors do you have?
* Which is your top priority?
구글 상단 노출 * How should you mesure your success?
WHO CARES?
If the site comes from a company, then the web pages put on ´ t belong to a bachelor, there ´ s not only one individual that can say if you have an excellent website, so you will need to round up the people that are vitally interested
You will discover the techno-geeks, the sales people, the public relations people, etc etc and everyone of them will have their own idea of what is an excellent website
As soon as again as the website belongs to ALL the company, the individuals on your company who care enough to judge the website, ought to be asked to join the team and take some responsability about the design of the site
WHAT ARE YOU LOOKING FOR?
Each of individuals who appreciates the website will have their own concept of what they want out of a great website. A lot of them will just be talking on behalf of their own departments, however you must force them to believe on behalf of the business.
Every department can have their own objetives, goals and goals, every one has his own concept about what is a good website, but they need to think as a business, and the conclusion needs to please the majority of them, and if you can, your need to create a good webpage for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every site has first time visitors, returning visitors, curious, buyers, individuals that showed up by error, people that invest a short time at the website, people that spend a long period of time at the site, and so on.
What sort of visitors do you want, the ones that show more frequently, the ones that read the most pages, buys more stuff, buys more often or invest the most cash?
Which are the most essential visitors for your company, to believe that you have a great site?
As soon as you get them you can be satisfied that your website is an excellent site.
WHICH IS YOUR PRIORITY?
When you understand what everybody wants, you will need to focus on everybody ´ s objectives.
Will you pursue increasing sees, selling more items per see, offer more information about the company and it ´ s items, improving consumer fulfillment.
After a conversation that will depend on the number of individuals is offering their own opinion about what cares most, you ´ ll wind up with your own list of top priorities, and the ones that will not be pleased with their demand, at leas will know why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you make sure that the numbers that you are getting are telling you that your website is a great site, It depends …
* If your primary priority is to get visitors, then www.Alexa.com and it ´ s ranking can help you on that, but you can likewise use some javacript and or cookies.
* If your main goal is profits then the sales will have the leading voice.
If you are going after consumer fulfillment then you should concur with the other members of your business how will you gather complete satisfaction data and how will you weigh it, *.
All the information that you collect must assist you take company choices. It ´ s not a matter of getting as much details as you can, because excessive details can be as bad as not enough information.
Make certain that you keep on measuring your success, make it part of a consistent improvement procedure, since the web changes month after month.
You ´ ll really be able to inform if your website is an excellent site.
Written by Dr. Roberto A. Bonomig